Nighttime view of Toronto skyline with CN Tower illuminated in purple, city lights, and a highway with streaks of light from moving vehicles.
A wristwatch with a black strap and a illuminated green and white dial, in a leather watch box.

Founded by a highschool student living in Burnaby, British Columbia, Durora watches seeks to provide durable, made-to-last wristwatches for both watch enthusiasts and consumers alike.

A vertical wooden plank with a polished, dark brown finish and visible wood grain.
A long, rectangular piece of polished wooden plank with a reddish-brown finish.

Exhibition

A wristwatch with a luminous green dial showing the time as approximately 1:55, with a date window, a black strap, and a metallic bezel.
A wristwatch resting on a stack of books in warm lighting.
A wristwatch with a glowing green bezel and black dial, showing the time as 7:52, with Roman numeral and index hour markers.
A watch in a black case, an open notebook, and a black pen placed on a wooden surface with a potted green plant nearby.

β€œI have been searching for a budget friendly and aesthetically appealing watch that would meet my every-day requirements. Unable to find one, I decided to take matters into my own hands and create Durora Watches Canada, a small business seeking to create the well-designed, long-lasting, and affordable watches.”

β€”John Li, Founder of Durora Watches Canada

In support of future young innovators, 40% of all Durora’s profits go towards Youth Science Canada,β€”a non-profit organization seeking to expand curiosity of science to every corner of Canada.

Behind the Double Diamond

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A wristwatch with a black strap and a black dial, resting on dry branches amidst green foliage and plants.
A wristwatch with a black face and yellow accents, placed on a rocky surface, with a fabric strap.
A wristwatch with a coffee cup illustration on its face, placed inside an open brown watch box on a beige cushion, with promotional text indicating it will be available on December 1st, 2025, and decorative icons of a steaming cup and hourglass.

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Questions or Comments about us or our watches? Reach out via email!